Best Social Media Marketing Tools in 2022

The world of social media changes so quickly, and marketers are always looking for ways to stay ahead of the game. It is upon you to know what techniques and tactics will be most effective in the future. Social media marketing tools are essential because they allow you to analyze data, improve the content, and optimize your online presence.

What are the best social media marketing tools in 2022?

In the following list, you will find tools that cover every aspect of social media marketing. You will also see tools for advanced Twitter marketing and for getting an advantage on Instagram.

1. Hootsuite

This is one of the most versatile social media marketing tools. It covers Facebook, Twitter, Instagram, and LinkedIn. Hootsuite allows you to schedule posts and analyze your statistics.

2. Buffer

Todd Lamar loves using Buffer and is the marketing go-to guy for Witkowski Dental and also Total Paving and notes “Buffer allows you to schedule posts on several platforms and even mobile apps. It also includes analytics and can export your data. You can also see a list of your social media profiles in one place.”

3. Sprout Social

Shannon Smith runs the marketing for this pharmaceutical roller compaction company and also for True Medspa Center and says “This tool allows you to schedule posts across all channels simultaneously, build custom social media posts, and plan flexible campaigns for small business owners and marketers alike. Also, you can keep track of your social media profiles in one place – making it easy to view, edit, and manage your profiles.”

4. Sendible

Sendible is the ultimate email marketing tool for social media. You can email customers directly with a link to your social media profile. Also, you can tell them exactly what you have to offer, and they will be able to find it easily the next time they visit your business’s website.

5. Social Champ

This tool can post on Facebook, Twitter, and Pinterest. It includes many features for scheduling posts and analyzing your audience. It is essential because it lets you stay up-to-date with the latest trends.

6. Social Builder

This tool is great for businessmen and women. It contains many features, such as social media monitoring at the web level, scheduling, and analytics. It is a great way to analyze your online presence consistently over time.

6. MeetEdgar

This tool allows you to organize your social media posts in one place, schedule them, and then share them all at once. It has a unique feature that lets you save up posts. This way, your social media presence is neatly organized.

8. eClincher

This tool includes different features, such as social media management, scheduling, posting, and analyzing data. It is a top-notch tool for its flexibility.

9. Hootsuite Pro

This powerful tool offers features like social media listening and analytics from multiple platforms. It also offers insights from competitive analysis reports based on keywords or location.

10. CoSchedule

This tool allows you to access your social media accounts at a button. It is very simple because it does not include statistics or other functions that work with more complex tools.


Any of the above tools will do the trick if you are looking for a way to manage your social media marketing. Just make sure that you stick with a platform that works for you. While the number of platforms to choose from is constantly growing, each has specific functions and features that may or may not fit your needs. Finding a tool that allows you to focus on what you do best while handling social media management is important.